SOFTWARE DEVELOPMENT AGENCIES

Stop funding scope creep from a fixed price.

Software projects are often sold on a fixed fee and a hopeful estimate. MarginNudge helps you connect that price to the developer time, discovery work and change requests the build will actually require before you send the quote.

14 days. Payment details required. No charge before your trial ends.

Pre-proposalReview

Project quote check

Fixed-price build

PRICE

£48,000

MARGIN

34.2%

Delivery planExpanded
Additional effortDiscovery + review

Decision

Review before the proposal.

Built to scale

The same commercial discipline, shaped around how your team ships.

Founder-led studios and small dev teams

Give technical founders a fast pre-send check when pricing still relies on a day rate, a gut-feel estimate and optimism.

Larger agencies with delivery leads and PMs

Give delivery managers, tech leads and finance the same view of team mix, scope changes, senior oversight and approval decisions.

THE WORK CHANGES WHEN THE SPRINTS BEGIN

The client sees a feature list and a fixed price.

A project may begin with a sensible estimate and a defined scope. Then requirements shift mid-sprint, discovery was never priced, senior developers keep stepping in to review, and post-launch fixes arrive as warranty. The client may still receive the agreed product, but the economics have changed.

Visible in the proposal

Client-ready
  • Scoped features and user storiesQuoted
  • Agreed sprint team and timelineQuoted
  • Testing and release managementQuoted
  • Launch and handoverQuoted

Absorbed by the agency

Unpriced
  • Discovery and technical scoping+3 days/mo
  • Rework from shifting requirements+4 days/mo
  • Code review and senior oversight+2 days/mo
  • Environment, DevOps and tooling time+1.5 days/mo
  • Post-launch fixes treated as warranty+2 days/mo

12.5 developer days a month sit outside the original estimate

WHERE SOFTWARE PROJECT MARGIN GETS ABSORBED

The delivery risk sits behind a clean statement of work.

Margin leak

Change requests arrive dressed as clarifications

'Small tweaks' and 'one more thing' land in the sprint as if they were always there. Without a line between clarification and change, the fixed price absorbs both.

Protective rule

Define what counts as a change, and make every change a priced decision.

USE MARGINNUDGE BEFORE THE PROPOSAL BECOMES A COMMITMENT

Connect the feature list to the work it will actually require.

The goal is not to constrain the build. It is to make discovery, review, rework and support visible before the proposal reaches the client.

  1. 01

    Break the build into priced components

    Separate discovery, design, build, testing, DevOps and support so each carries its own effort and rate.

  2. 02

    Model the intended team mix

    Include senior, mid and junior developer time, plus QA and project management, instead of a blended day rate alone.

  3. 03

    Account for the work around the build

    Include scoping, code review, client demos, environments, documentation and handover.

  4. 04

    Define the commercial model

    Set the fixed price with a change process, the sprint-team rate, or the cap for time-and-materials work.

  5. 05

    Compare the commercial choices

    Test changes to scope, team mix or timeline before the proposal is approved and sent.

ILLUSTRATIVE QUOTE

A fixed-price build is proposed at £48,000.

The plan assumes a blended team with discovery absorbed, but the client expects senior oversight and a requirements phase that has not been costed.

Commercial insight

The client now has a clean choice: keep £48,000 with a blended team and no priced discovery, or accept £54,500 with discovery and senior review included. The agency is not defending an arbitrary uplift. It is connecting the price to a visible change in the delivery plan.

Review

Quote check

Fixed-price build

Initial version

£48,000

Approve only with discovery absorbed

Reworked version

£54,500

Approve with priced discovery and senior review

CLIENT PRICE

£48,000 fixed

£54,500 fixed

DELIVERY PLAN

Blended team; discovery absorbed

Priced discovery phase; senior review included

MODELLED COST

£31,600

£35,900

EXPECTED MARGIN

34.2%

34.1%

Decision options

Keep the blended priceApprove the priced discoveryAdjust the team mix
Pre-proposal check

Have an active build proposal under review?

Run the numbers through MarginNudge before you send the quote to surface discovery time, team mix and change request boundaries.

14-day free trial · No charge before trial ends · Cancel anytime

MAKE TRADE-OFFS VISIBLE BEFORE NEGOTIATION

Turn client requests into a commercial choice.

Make scope changes, discovery, warranty work and price pressure explicit. Then hold the boundary, trade scope or reprice the build without overwriting the assessed quote.

Just one small change

Requests that arrive mid-sprint as clarifications

Log it as a changePrice it before it starts

Can you sharpen the price?

Pressure on the fixed fee without reducing scope

Trade scope, not marginOffer a phased release

We'll provide the requirements

Discovery assumed to be free or unnecessary

Price a discovery phaseShow what it de-risks

While you're in there…

Enhancement requests during the warranty window

Define the warranty termsQuote enhancements separately

WRITE A STATEMENT OF WORK THAT SUPPORTS THE ECONOMICS

Make the commercial assumptions easy to follow without exposing internal economics.

A strong statement of work makes the scope, change process and client responsibilities clear enough to support the build and the fee.

Approved

Client-ready quote

Fixed-price build

The client sees the scope, change process and warranty terms. Internal cost, margin and approval notes stay inside MarginNudge.

Internal economics hidden
  • The features, integrations and platforms covered by the build
  • The number of revision or feedback rounds included at each stage
  • The change request process and how changes are priced
  • The warranty window and what counts as a defect versus an enhancement
  • The client responsibilities for content, access, feedback and sign-off
  • The treatment of work requested after launch or outside the agreed scope

WANT THE COMPLETE WORKFLOW?

See how MarginNudge handles fixed-price builds, sprint teams and support retainers through one consistent commercial workflow.

Explore the shared workflow for setting commercial rules, checking expected margin, comparing options, securing approval and producing the exact cleared client version.

See how MarginNudge works

Make the commercial logic as clear as the technical plan.

Show what the build covers, where the boundaries sit and what must change when the client asks for more.